Pagani isn’t waiting until Pebble Beach to reveal the new Huayra Roadster BC. At least, not to reveal it in digital form. Marking the first time a car company has debuted a new vehicle in a mobile video game, the latest supercar from the luxury automaker has landed in the video game CSR Racing 2, which was developed by San Francisco-based Zynga, the same company that created the popular mobile game Words With Friends. The Roadster BC is an open-top track-focused beast and the latest display of Horacio Pagani’s German-powered Italian-inspired genius. Pagani teased the car on social media recently, calling it “a tremendous science and design challenge,” likely referring to the work done to keep weight down. Now we’re getting a full look — on our cell phones. “When Horacio Pagani first began designing cars 44 years ago, it would have been impossible to imagine that a car like the Roadster BC would ever be unveiled to the world in a mobile game,” Michael Staskin, Managing Director of Pagani Automobili America, said in a statement. “We chose to partner with CSR2 on the reveal of the Roadster BC because we are both leaders in our respective industries, we both show incredible attention to design and detail and we both continue to disrupt what is considered normal in the automotive industry.”CSR Racing 2 is free to download on the App Store or Google Play. The Pagani Huayra Roadster BC is expected to debut at the Pebble Beach Concours d’Elegance later this
Origin: New Pagani Huayra Roadster BC debuts in mobile video game
Huayra
Pagani will keep Zonda, Huayra alive forever by modifying existing models
2017 Pagani Huayra RoadsterHandout When the final North American Ford Taurus is produced later this year, it will mark the end of a nameplate. Sure, dealers and mechanics – even some tuners – will work on the Taurus perhaps forever, repairing and modifying it, but Ford itself will no longer have anything to do with it. Technically, this is how a nameplate dies. (At least in North America, as the Taurus lives on in China.) And it’s in this sense, technically, that the Pagani Huayra and Zonda will remain immortal—for now. In a recent feature interview with Top Gear, founder Horacio Pagani explained how the Zonda and Huayra will be kept forever young by Pagani’s commitment to ‘modify’ any existing model should the owner request it. On existing Zondas, if a customer asks, we can do it,” Pagani explains in the interview. “But only modifying an existing chassis. One of the latest trends is customers asking for one of the very first original Zonda chassis, to perform some modifications on—and then buying another one to fit their own tastes.” And these aren’t mild modifications either. In Pagani’s own words, it’s “er, very expensive.” Right now, a customer who owns one of the very first Huayras has been asking to do some special additions, modifying it,” he said. “We will deliver that in May 2019. I mean, we’re talking about modifications which can cost $1 million, not just a few hundreds or thousands. It’s effectively a new car…” So if you’ve got a Huayra or Zonda or one of each, and the millions of dollars required, by all means, have it dipped in Pagani’s pool of Eternal Automotive Youth. In this way, the car may live forever. You, on the other hand, just like the Ford Taurus, are definitely going to die.
Origin: Pagani will keep Zonda, Huayra alive forever by modifying existing models